Entrepreneurship (ENTR)

Four Year Plan - B.B.A. with Major in Entrepreneurship 

Four Year Plan - B.B.A with Major in Entrepreneurship

Plan of Study Grid
Freshman Year
FallCredits
MATH 103
College Algebra
or Applied Calculus I
or Calculus I
3
ENTR 101 Introduction to Entrepreneurship (meets social science) 3
ENGL 110 College Composition I 3
Essential Studies: Fine Arts 3
Free Elective 3
 Credits15
Spring
ENGL 130 Composition II: Writing for Public Audiences 3
Essential Studies: Oral Communication (e.g. Comm. 110) 3
Essential Studies: Humanities 3
Essential Studies: Lab Science 4
ENTR 290 Entrepreneurial Opportunities and Concept Development 3
 Credits16
Sophomore Year
Fall
ACCT 200 Elements of Accounting I 3
ECON 201 Principles of Microeconomics 3
Essential Studies:Diversity of Human Experience 3
MGMT 300 Principles of Management 3
ISBA 217 Fundamentals of Computer Information Systems 3
 Credits15
Spring
ACCT 201 Elements of Accounting II 3
ECON 202 Principles of Macroeconomics 3
ECON 210 Introduction to Business and Economic Statistics 3
Essential Studies: Fine Arts or Humanities 3
MRKT 305 Marketing Foundations 3
 Credits15
Junior Year
Fall
FIN 310 Principles of Financial Management 3
ENTR 316 Entrepreneur Law Operations 3
ENTR 386 Financials for Entrepreneurs 3
Essential Studies: Analyzing Worldviews 3
Free Elective 3
 Credits15
Spring
MGMT 301 Operations Management 3
MRKT 311 Professional Selling 3
Essential Studies:Advanced Communication 3
Free Elective 3
Free Elective 3
 Credits15
Senior Year
Fall
ENTR 497 Entrepreneurship Practice 3
Entrepreneurship Elective 3
Free Elective 3
Free Elective 3
Free Elective 3
 Credits15
Spring
MGMT 475 Strategic Management (Capstone) 3
ENTR 450 Venture Implementation 3
Free Elective 3
Free Elective 3
Free Elective 2
 Credits14
 Total Credits120

Students must complete enough electives to bring total credit hours up to the 120. Special Emphasis courses can fulfill an essential studies requirement (example-History 104, US History, will count toward the Diversity of Human Experience as well as the Humanities area). Please Note: Every student must fulfill all University, Departmental, and Essential Studies requirements.

ENTR 101. Introduction to Entrepreneurship. 3 Credits.

ENTR 101 is an introductory course structured to provide a firm basis as to the critical role entrepreneurs and entrepreneurship plays in the global economy. Entrepreneurship will be analyzed, debated, assessed, and explored experientially throughout the semester from an interdisciplinary perspective. Entrepreneurship will be viewed as a manageable process and way of thinking, acting, and behaving applicable not only to business endeavors, but to everyday problems existing in the workplace and society. F,S.

ENTR 260. Digital Technology for Entrepreneurs. 3 Credits.

All new ventures utilize digital technology. Even the most basic enterprise is dependent upon digital technology to function efficiently and effectively. You will explore and learn some of the common digital technologies that assist with entrepreneurial thinking. We will also play with technologies that form the basis of new digital ideas, products and services. On demand.

ENTR 290. Entrepreneurial Opportunities and Concept Development. 3 Credits.

Every successful venture, big or small, started with a problem and an idea for a solution. Venture success is a measured combination of feasibility, viability, testing, and luck. Too many entrepreneurs, unfortunately, rely strictly on luck. This course will show you how to test your business idea through customer discovery and validation; business and revenue modeling; effectuation; and the ability to communicate all of your findings to stakeholders. Whether for-profit, not-for-profit, or an internal corporate project/venture, success or failure doesn't happen by accident. Learn the tools that give you the best chance to win. F,S.

ENTR 316. Entrepreneur Law & Operations. 3 Credits.

Starting your own venture? Do you know the legal hurdles you must leap? This is not a dry, legal lecture series. Learn entrepreneurship law hands-on! Experience relevant legal requirements as you form a real or simulated corporation/LLC, participate in mock owner disputes, draft contracts, hire employees, assume debt, sell equity, file for bankruptcy, franchise, and a host of other exciting activities! Who knew? Law doesn't have to be boring!. F.

ENTR 333. New Product Development. 3 Credits.

The recognition, discovery and creation of new product/service opportunities is a critical component of the entrepreneurial process. From the inception of the automobile to Facebook, finding the right opportunity can help create products and organizations that can have profound impacts on industries, customers and society at large. Therefore, the goal of the course is to create a product/service development lab, to help participants explore different techniques and perspectives on finding new products/services and bringing them to market. On demand.

ENTR 375. Small and Family Business. 3 Credits.

Small business is an economic driver and contributes to new jobs and economic growth development. Family-owned businesses often outperform non-family owned businesses. This course will cover venture planning and operations in this important context, small and family businesses. Prerequisite: ENTR 101. S.

ENTR 386. Financials for Entrepreneurs. 3 Credits.

This course will review key financing concepts to give entrepreneurs and aspiring entrepreneurs a guide to securing funding. Students will develop the skills necessary to complete the financial section of a business plan. Concepts that are taught include sources of capital, the economic ecosystem, core and adjacency strategies, lean startups and strategy pivots, customer value creation and switching costs, pricing models, operating costs, cash flow planning, revenue forecasts and financial projections, private and public company analysis, and franchise evaluation. At the end of the course students should be able to think critically about business and make critical strategic evaluations during the course of a business lifecycle. F,S.

ENTR 388. Entrepreneurship: The Money. 3 Credits.

You've figured out what you want to bring to the market, done all the analysis, written a bang-up proposal--now all you need is some funding. This is where you learn how to raise money for your venture. We explore internal/external capital generation (debt, equity, bootstrapping), the time value of money, cash flow management, venture valuation, and exit strategies. In a nutshell, you will learn about "money matters"--because money matters. Prerequisite: ENTR 386. On demand.

ENTR 395. Special Topics. 1-4 Credits.

Specially arranged seminars, courses, or independent study on a variety of topics not covered by regular program offerings. May be initiated by students with approval of the dean and department(s) involved. Repeatable to 9.00 credits. On demand.

ENTR 410. Marketing and Management Concepts for Entrepreneurship. 3 Credits.

Marketing and managing your startup--it's different from corporate management and marketing. This course is an introduction to the nature, significance and role of marketing and management in startup organizations. The primary objective is to explore the management and marketing functions from product/service conceptualization through the initial stages of startup growth sustainability. On demand.

ENTR 450. Venture Implementation. 3 Credits.

Expanding on the idea which began in ENTR 290, a significant pivot, or an entirely new venture idea, ENTR 450 prepares the venture for launch. This course orchestrates the idea, people, business model, legal ramifications, and finances into a complete, executable venture plan. Emphasis will be placed not only on the startup phase of the venture, but the equally important post-startup. You will also learn how to communicate your plan to stakeholders and incorporate constructive feedback from experts. Prerequisite: ENTR 290 and ENTR 386. S.

ENTR 497. Entrepreneurship Practice. 3 Credits.

Practical experience with an entrepreneurial firm or comparable experiential learning. All ENTR 497 experiences must be pre-approved by the Entrepreneurship Practice Director prior to beginning the experience. Prerequisite: ENTR 290 and Department consent. Repeatable to 3.00 credits. S/U grading. F,S,SS.

TECH 270. Design Thinking. 3 Credits.

Ever had a problem you didn't have any idea how to solve? Design thinking is actually a problem solving process you can learn! You will learn to approach highly unstructured problems and to create opportunities of them. Design thinking is an important entrepreneurial skill, but it is an equally important life skill. Design thinking is empowering--and a lot of fun. F,S.